What are the key strategies each country introduced to promote and enhance tourism

1) Please read UNWTO Asian Tourism Executive Summary PDF

Pages (summary) 14-15, pages 90-108 ( Sport Tourism )

2) Go over the lecture slides Week 2-1

3) Read case study 4.1, 4.2, 4.3 (Page 96, 97, 98)

4) Answer the following question for each case:

Many countries compete to hold Olympic games, because hosting sports games can boost local economies, improve destination image, create a sense of national pride etc.

As you know, Tokyo Olympic 2020 (originally scheduled to happen in coming July-August) has been postponed to next year due to COVID-19.

For each case study of Pyeongchang, Tokyo, Beijing, what are the key strategies each country introduced to promote and enhance tourism? (Please provide 1-2 strategies for each case)

You may use external sources to give details. At least 100 words or more for each case.