If you were to implement a quota-based compensation system, how would you set salespeople’s quotas

Paper instructions:
Read this article, and answer those two questions.

1) If you were to implement a quota-based compensation system, how would you set salespeople’s quotas? Would the quota setting and updating look similar to that shown in Case Exhibit 9? If not, how would it differ?

2) What are the important sales tasks in this business? What do you consider a good (or bad) behavior (in the field, at headquarters, across the company)? What specific behavior do you want to change for Roush’s salespeople?